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The Small Business Owner’s Exclusive Guide to Web Development

The Small Business Owner's Guide to Web Development | iTech Post

To stay advancing in the competitive online business arena, it is more compulsory to have a professional-looking website. Your website is a virtual store on the internet. This means that the website allows you to attract business leads and show up on Google and other search engine result pages. 

You can now proudly share your work and compete over the internet. Meanwhile, this gives your client an easy way to share the businesses’ services with others. If you’re a small business owner contemplating building a business for your website, Website development company Columbus provides insightful ideas here.

We help you provide a solid understanding of web development before hiring a partner for your development work. As you stick with the article, our website development company will enrich you for selecting the right development team, i.e., JavaScript, Java, Python or PHP developer, or all.

Platforms of Web Development

Most websites that you come across get built using a combination of JavaScript, hypertext markup language (HTML), and cascading style sheets (CSS). A developer combines these three tools when building highly interactive, functional websites that conveniently work on any device, browser, and OS.

HTML is the key to primary web structure and content. Here, we use the language to integrate text, graphics, and other stationary objects into the website. Meanwhile, CSS’s role is to control the outlook of the page. Generally, developers work with CSS for changes in font, colors, and placement of items on the webpage. 

Also, JavaScript has significant importance here. JavaScript is a powerful programming language. It is used for web development, desktop software, and mobile applications. Your developers may use JavaScript to design interactive websites, including moving graphics, autoplay video, animated slideshows, or perhaps even autocomplete text suggestions.

Front-End Development

The front-end is where your end-user will interact. Front-end developers specialize in building content, curating excellent user design, integrating images and interactive elements that make the users stick to the page. Likewise, they also need to ensure that users can navigate across the page quickly. Development agencies run one of the following popular programming languages when working on your page.


Python is a high-level programming language. This has become popular among web developers in recent times. Major global brands, including Facebook, Instagram, and Spotify, use this language to build their web application. 

Python provides a collection of frameworks; as a result, it has popularised amongst the development communities. While for complex web applications, Django is an excellent choice, the minimalist framework Pyramid can be used for rapid, essential web development. 

Besides, Python offers other applications beyond web development. One area is that of data science. It’s a go-to language for business analytics experienced developers.


JavaScript is another popular programming language. Over 95% of modern websites use this language in some form. JavaScript helps reduce server load as it compresses the JavaScript file with utilities and optimizes placement in the HTML file.

Popular frameworks of JavaScript include React and Angular. These come with a range of tools that help simplify the process.

Back-End Development

Back-end development is the parts of the website that users don’t see. It might not be seen; however, it is vital for successful website development. Small website owners planning to go for development work should be familiar with three popular back-end languages.


PHP is the oldest programming language. However, it is still popular amongst development communities. Programmers may use a scripting language to embed PHP code into HTML and execute it in the command line. Unlike JavaScript, PHP runs code on the server and then sends HTML to the customer.


Java is another popular programming language. It is used for more than web development, i.e., desktop software and Android app development. Also, it is an independent platform. Codes written here will work on all devices or OS the website is accessed from.


Node.js from JavaScript is one popular option for back-end developers. Many companies select Node.js as a JavaScript framework, and a business can use the same language for all aspects of web development. Also, it requires much less code than languages like Java and PHP.

Quality Assurance Testing

Web design agency Columbus recommends projects to culminate with precise QA testing. Here, it needs to be looked after broken links and pathways, performance issues, security vulnerabilities, and poor user design choices. As a small business owner, you may demand to use the following strategies and ensure that the website performs excellently. You also need to ensure that it is clear from cybersecurity issues and works intuitively for users. 


● It involves an ultra-specialized programmer who writes programs and automatically looks for coding errors and bugs.

● The programs should be capable of finding errors that manual testers cant locate.

● Automated testers are helpful for multilingual development projects.


● Manual testing remains a vital part of the QA testing process.

● It helps businesses identify broken links and other problems that automated testing often overlooks. 

● It ensures that the site works as designed and is easy-to-navigate


Security is the final part of the QA testing step. The process involves specialized data privacy experts for short periods.

These testers need to look for spoofing, SQL injection, and fishing weakness in the website. Also, web design agency Columbus Ohio emphasizes having a data privacy plan for the future to respond to threats.